Job Details

Digital Communication Strategist - Office of Communications, Marketing & Public Affairs

Job Number: 529753
Categories: Professional
Location:
Dallas, TX

Department: News & Publications Admin
Full/Part Time/PRN: Full-Time
Regular/Temporary: Regular



Security


This position is security-sensitive and subject to Texas Education Code 51.215, which authorizes UT Southwestern to obtain criminal history record information


Salary


Salary Negotiable 


Experience and Education


Requires a BA or BS, demonstrable excellence in writing and editorial skills, and three (3) years of digital marketing and communications experience, with a proven track record of implementing online communication strategies and social media management.

Job Duties


1.Develops and implements UT Southwestern digital communications efforts to drive audience growth and engagement with various stakeholder groups to elevate the institution's brand.
2.Coordinates the dissemination of messages and digital/social media traffic between UT Southwestern and key stakeholders including prospective students, alumni, faculty, and others.
3.Optimizes digital content based on channel performance.  Utilizes data as key means for developing new marketing/communications strategies and implementing new tactics.
4.Provides research, analysis, and reporting to help determine how to best position stakeholders in an online environment, specifically social media.


**Other Duties:  Performs other duties as assigned. 

UT Southwestern Medical Center is committed to an educational and working environment that provides equal opportunity to all members of the University community. In accordance with federal and state law, the University prohibits unlawful discrimination, including harassment, on the basis of: race; color; religion; national origin; gender, including sexual harassment; age; disability; citizenship; and veteran status. In addition, it is UT Southwestern policy to prohibit discrimination on the basis of sexual orientation, gender identity, or gender expression.

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